Integrations
Three connections, each doing one job.
NORTHMAST reads what it needs to calculate your profit and plan your stock, and nothing beyond that. Here is exactly what that means per platform.
What each connection reads
Connected by you, read for reporting.
Advertising connections are always started by you, cover only your own accounts, and are used for reporting inside NORTHMAST only. Stored tokens are encrypted. Disconnecting stops future imports and deletes the stored credentials and account details. Advertising cost data that was already imported stays in your reporting history for at most 24 months, unless you ask us to delete it or uninstall the app.
- Shopify
- NORTHMAST is an embedded Shopify app. It reads orders, refunds, line items, products and inventory for the store it is installed on. Reporting, analysis and planning read only; NORTHMAST updates Shopify when you deliberately carry out an action that requires it, such as processing a stock count, posting a receipt or return, or updating a unit cost. It holds no permission to change your orders, your customers or your product prices.
- Meta Ads
- Optional. You start the connection yourself through Meta's own OAuth screen, and it applies only to your own ad account. NORTHMAST imports daily spend per campaign for reporting, and you can disconnect at any time.
- Google Ads
- Optional. Connected through Google's own OAuth consent screen, after which you select the one account to report on. NORTHMAST reads daily spend, impressions and clicks per campaign; it creates and changes nothing in your advertising account.
Boundaries
What NORTHMAST never does with an advertising account.
An advertising connection is a reporting connection only — unlike Shopify, an ad platform is never written to. These limits are not settings you can switch on; they are how the application is built.
- It does not create or modify campaigns, ads, ad groups, budgets, bids, keywords, audiences or conversions.
- It performs no write operations of any kind on a connected advertising account.
- It never sends Shopify order data or data about your customers to an advertising platform.
- It does not share your data with other merchants and does not sell it.
For Google Ads, disconnecting also asks Google to revoke the token. The full technical description is on the About page, and how the data is processed is set out in the Privacy Policy.
Launch status
Connect your store and see the whole picture.
Both advertising connections are optional and independent of each other. NORTHMAST works without either of them.